On June 27th (Yesterday) Aston Martin announced the 2019 dated production of the brand’s first completely electric car, the RapidE. The Aston Martin RapidE cars are based off an Rapide AMR concept and there will only be 155 of them made.
“A New Breed of Car That Delights Our Customers” says Aston Martin President and CEO
“RapidE represents a sustainable future in which Aston Martin’s values of seductive style and supreme performance don’t merely co-exist alongside a new zero-emission powertrain, but are enhanced by it, RapidE will showcase Aston Martin’s vision, desire and capability to successfully embrace radical change, delivering a new breed of car that stays true to our ethos and delights our customers.” – Dr. Andy Palmer, Aston Martin’s president and CEO
Williams Advanced Engineering will support the project. These guys also work in the tech division for the Williams F1 team by the way. They will be working on all the electronics and mechanical aspects of the car based off the concept designs.
Now just think of how quick Tesla’s get up to speed when those electric motors activate. Now imagine that whilst looking like an Aston Martin. Oh it’ll be quick!
Aston Martin RapidE Concept Video
Whilst not being the most exciting video in the world, the test footage above is actually from 2015 when the concept was first unveiled. Since then however the car has undergone major changes. From an all-wheel drive, 800bhp equivalent machine in the original concept, things have changed greatly. If you have $200,000 to $250,000 spare you may be able to afford it. But the final price has yet to be been confirmed.
With the arrival of the Porshe E electric concept car sometime before the end of the decade it feels like the right time. It makes sense for Aston Martin to follow suit and keep up with the competition.